PARIS — Karl Lagerfeld and Australian magnificence firm ModelCo celebrated their make-up collaboration by unleashing a flashmob of 100 Karlbots on Paris landmarks such because the Eiffel Tower and the Arc de Triomphe, culminating with a dance efficiency on Place Vendôme on Tuesday evening.
The so-called magnificence butlers, decked out in black fits and metallic helmets in Lagerfeld’s likeness, carried out to Blondie’s “Rapture” earlier than submitting into the Hôtel d’Evreux, the place Karl Lagerfeld chief govt officer Pier Paolo Righi and ModelCo ceo Shelley Sullivan welcomed company in an area bathed in flattering pink mild.
Merchandise together with ModelCo’s signature Lip Lights vary, that includes a built-in LED mild and mirror, had been on show. The road launched globally on May 14 on-line and in chosen shops together with Nordstrom and Galeries Lafayette, with merchandise that includes Lagerfeld’s silhouette reported to be among the many early best-sellers.
“It’s actually for the sweetness junkie,” Sullivan mentioned of the one-off assortment. “We name them illuminated magnificence as a result of they illuminate in a roundabout way: they both mild up, or they make you shine, however I feel primarily the most important pleasure is taking one thing to the world that has been ever so standard and collectible.”
Righi mentioned the road mirrored Lagerfeld’s playful, irreverent spirit, and the model is mulling a everlasting transfer into the class. “We’re completely overwhelmed by the success right here, which may be very encouraging and moderately reaffirms that we must always take into consideration that extra long-term,” he mentioned.
Company together with “Pirates of the Caribbean” star Kaya Scodelario sipped Champagne and pink cocktails dubbed Kiss & Roses, and posed in a maze-like mirrored Instagram sales space.
Lagerfeld himself despatched regrets, whereas Stella Maxwell, the star of the road’s “Kiss Me Karl” promoting marketing campaign, was holed up in Cannes, the place she celebrated her 28th birthday on Monday along with her girlfriend Kristen Stewart, a member of the 2018 Cannes Movie Pageant jury.
Dilone, a fellow Victoria’s Secret Angel, was more than pleased to fill in, at one level breaking off for a fast dance-off with the Karlbots. She additionally posted movies of herself preparing for the get together on Lagerfeld’s Instagram Tales.
“It’s so good, the lip gloss. It’s actually cute. I did a bit Star Wars motion, as a result of it form of felt like whipping out a lightweight sabre,” she mentioned jokingly. The American mannequin revealed she likes to dabble in portray, writing and film-making, although her real love is music, having studied the flute as a teen.
“I used to be actually good at it, truly, after which my dad and mom couldn’t afford it anymore, so we needed to cease doing that,” she mentioned. “The flute is definitely one thing I’m going to select up once more quickly too. For now, I’m training the piano, the guitar – I simply purchased a yukulele and a harmonica. It’s quite a lot of enjoyable.”
German blogger Caroline Daur, recent from strolling the pink carpet in Cannes, mentioned her make-up routine normally entails contouring with matte bronzer, although it takes her a fraction of the time that Kim Kardashian spends preparing.
“I’m tremendous fast: I’m, like, 5 minutes, achieved,” she mentioned, including that her avenue fashion photos replicate her spontaneous angle. “I at all times have dangerous hair days – extra dangerous hair months. To be trustworthy, I feel character is extra vital. I feel it’s cooler to not be at all times completely achieved – it’s extra, like, shine from the within.”